How to Win the Listing Every time!

Do you feel like you’re losing the listing more often than not? Do you find the sellers in a sellers’ market are interviewing more than one agent now to see what really is the highest price? Here’s what you need to know… whether or not you win the listing is based on ONE main factor… Your listing presentation. Mess up the presentation, and say good-bye to the listing. Rock your listing presentation, and say HELLO to a new listing! Some of you are saying right now… “a listing presentation”? Hey the 80’s called and they want their listing presentation back. Yes! A listing presentation. Every time you don’t do one you rob yourself of the greatest gift in real estate and that is the client after seeing what it is you do can now advocate and share with other people what it is you do and what makes you so different from the rest of them! How important is that?!

So today we are sharing some of our best tips to improve your listing presentation so you can finally WIN the LISTING. Beat the competition. Have them tell your story and what makes You different from the rest.

 Pre Listing Appointment

#1. Practice!! Spend some serious time on what you will say and how you say it. Be planned and prepared and not overwhelmed and ineffective. Don’t practice on the client!

#2. Send a short video letting them know how excited you are to work and meet with them.

#3. Deliver a pre listing appointment package to their home before you meet. (Your bio, team members, steps to selling, marketing, testimonials, your personal stats, how you find buyers, personal guarantee)

#4. Pre appointment listing questionnaire call. (what price are they thinking, who else are they interviewing, expectations, past experiences, confirm the appointment and time, recent improvements, current mortgage)

 Appointment

#1. Know your customer – research them before you meet them. Google them or check for them on Facebook. Connect with them quickly and get them to like and trust you more by knowing a bit about them when you meet for the first time.

#2. Know the market, neighborhood, culture, and community. Have a really good idea of all the things the neighborhood offers, drive by the home before the appointment and find out all you can about their market area.

#3. Make sure you are in the right mindset – visualize speaking with your customers before meeting them. Get prepared and get ready to bring passion, energy and enthusiasm to the meeting and presentation.

#4. Tell the story – “I’ve been on 62 appointments and 58 people chose to work with me.” Share what others have felt when first meeting you and what they found it was like working with you after the process. Share examples of how you’ve helped customers in similar situations.

#5. You only have 22 minutes (attention span of average adult) to answer the questions… Why you? Why your firm? Why now?

#6. Don’t tell me… Show and sell me. Visuals and presentations have a far greater impact than just words!

#7. Close 3 times! Mentor Floyd Wickman said ask for the order not once, not twice but three times and increase your odds of getting the business every time.

#8. Don’t sell the steak but sell the sizzle. Every time you present always explain the benefits to them and not just the features. We buy the sizzle and not the steak!

#9. Explain to them the benefits to them of your listing presentation before getting started. “Mr. and Mrs. Seller let me take a few minutes to show you how I work. There is a myth out there that all agents and all firms pretty much do the same thing and that is the furthest thing from the truth! When you see what it is i do, you then are able to hold me more accountable to the marketing of your home and be able to call me on anything you see that hasn’t been done or done to your satisfaction. How does that sound to you folks?”

#10. It’s Show time! You only get one chance. Make it your best presentation you can every time and don’t risk your fate and lose the business.

There you have some tips and effective strategies on how to win listings in today’s market place and how to compete on a higher level and win the listing every time. Take time to share in the comments one thing you do that really helps get the listing every time!

0 Replies to “How to Win the Listing Every time!”

  1. Amazing lots of amazing advice.
    http://cialismsnntx.com/
    alternatives to viagra and cialis generic cialis how often can you take cialis 10mg [url=http://cialismsnntx.com/]generic cialis[/url]
    cialis generika unterschied
    is it bad to take expired cialis
    un quarto di pastiglia di cialis
    cialis gewöhnungseffekt
    cialis soft tabs canada
    cialis online srbija

  2. You stated that terrifically.
    http://cialismsnrx.com/
    cialis pris pГҐ apotek cialis generic precio de la pastilla cialis en venezuela [url=http://cialisttk.com/]buy cialis online[/url]
    histoire du cialis
    viagra cialis sildenafil magnus
    acquista cialis on line
    quanto dura ricetta per cialis
    comparativo levitra cialis viagra
    cialis 5 mg usos

  3. Good information. Thank you.
    http://cialismsnrx.com/
    cialis vs levitra dosage cialis online quel difference entre le viagra et le cialis [url=http://cialismsnrx.com/]cialis generic[/url]
    cialis gГјnstigster preis
    risks associated with cialis
    cialis and excessive alcohol
    cialis and synthroid
    cialis buy online india
    commercialisation effexor

  4. Thanks, An abundance of postings!

    http://cialisttk.com/
    cialis for muscular dystrophy buy cialis online cialis once a day vs levitra [url=http://cialismsnntx.com/]cialis 20mg[/url]
    achat cialis site fiable
    sahte cialis satan siteler
    prostatectomia radical y cialis
    can i take flomax and cialis
    köpa cialis billigt
    cialis 5 mg 28 comprimidos

  5. You made the point.
    http://cialismsnrx.com/
    come riconoscere cialis falso cialis 20mg serve la ricetta per acquistare il cialis [url=http://cialismsnrx.com/]cialis generic[/url]
    para que se usa el cialis
    cialis vente libre quebec
    www cialis 20 mg tablet
    does cialis cause kidney problems
    cialis 5mg 28 comprimidos preço
    cialis and coumadin interaction

  6. You explained it really well!
    http://cialismsnrx.com/
    contre indication pour cialis generic cialis can you take cialis every other day [url=http://cialisttk.com/]cialis without a doctor prescription[/url]
    cialis samples for healthcare professionals
    precio al publico de cialis
    meglio cialis 10 o 20
    meglio il viagra o cialis
    cialis e prejudicial a saude
    cialis first time users

  7. Nicely put, Many thanks!
    http://cialisttk.com/
    cialis levitra differenze cialis 20 mg cialis deutschland paypal [url=http://cialismsnntx.com/]cialis without a doctor prescription[/url]
    cialis 5 mg dopo prostatectomia
    kann man cialis 5mg teilen
    how much does prescription cialis cost in canada
    precio de la cialis en colombia
    cialis rezeptfrei in spanien kaufen
    cialis generico venduto in italia

  8. You actually revealed this very well.
    http://cialispego.com/
    que efectos produce la pastilla cialis buy cialis online cuanto tarda el efecto de la cialis [url=http://cialispego.com/]cialis generic[/url]
    cialis gewöhnung
    cialis 5 mg para diabeticos
    comprar cialis levitra viagra
    cialis stern
    posso partir o comprimido de cialis
    cialis wirkung nach

  9. Thank you. Ample facts!

    http://cialispego.com/
    difference between cialis and daily cialis cialis 20mg esiste cialis generico in italia [url=http://cialismsnntx.com/]cialis 20mg[/url]
    cialis e cardura
    funny cialis commercial youtube
    pharmacie qui vend du cialis sans ordonnance
    tambocor cialis
    cialis bestellen in deutschland
    levitra ГЁ meglio del cialis

  10. Kudos! Plenty of info.

    http://cialismsnrx.com/
    cialis ordonnance buy cialis online qual a diferença entre o cialis e o levitra [url=http://cialispego.com/]cialis without a doctor prescription[/url]
    cialis diario comprar
    cialis oder tadalafil
    can cialis help depression
    potenzmittel cialis billig kaufen
    can cialis be prescribed on the nhs
    does cialis have enteric coating

Leave a Reply

Your email address will not be published. Required fields are marked *